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Felmu Loyalty. Rewards your regulator can sign off on.

A loyalty and rewards platform for forex bureaus, banks and fintechs. Every point earned, every rule change and every redemption is controlled, approved and permanently recorded.

Membership tiersTwo-person approvalTwo-step sign-inTamper-proof auditCustomer app
Smiling customer checking rewards on his smartphone
+320 points earnedUSD to KES exchangeGold
Product tour

Strict controls for staff, a simple app for customers.

Your team gets two-person approvals and an audit trail that can't be altered. Your customers get a clean app for their points.

loyalty.yourbank.local / admin
Admin console
Programme overview
Search…Ctrl K2-step sign-in onJM
Active members38,912▲ 4.1%
Points issued · MTD4.2M▲ 11%
Redemption rate31%▲ 2 pts
Pending approvals3maker-checker
Pending approvals
FX earn rate 1.0 → 1.5 pts / USDProposed by K. Otieno · 12 min ago
New tier: Platinum (15k pts)Proposed by S. Njoroge · 1 h ago
Redemption catalogue · +4 itemsProposed by K. Otieno · 3 h ago
Members by tier
21.4kBronze
11.8kSilver
4.9kGold
812Plat.
Audit trail · tamper-proof
9f2c…a41eConfig change approved09:44
4b7d…19c0Two-step sign-in · admin09:43
e01a…77b2Points batch posted09:30
c3f8…5d19Member joined via app09:28
History verified · no tampering

Screens show sample data.

Capabilities

Loyalty with proper controls

A lot of loyalty tools are built for marketing teams and little else. Felmu Loyalty is built like a banking system, because in your industry it has to be.

Tiers & membership

Standard, Silver, Gold and Platinum come ready to use. You can change the tiers and set progression rules by branch or product.

Configuration workbench

Every earning rule and setting goes through draft, submit, approve and activate, and can be rolled back in one click. Nothing goes live without approval.

Earning engine

Points are earned by formula on transactions such as FX deals, deposits and referrals, with connections to core banking systems like T24.

Points ledger

A proper ledger of points earned, expired and redeemed. It posts straight to your accounts, so finance can track the liability.

Staff security

Staff sign in with a password and a one-time code. There are 7 roles, with detailed permissions for each branch.

Customer app

Customers sign up with their phone number, check their points and tier, and redeem rewards. The app installs from the browser and works offline.

Built-in assurance

Ready for audit day

  • Tamper-evident. Every action is sealed into the audit history, so any attempt to change past records shows up straight away.
  • Two people on every change. Configuration goes through maker-checker approval, so marketing can move quickly without getting around the controls.
  • Works with core banking. It's designed to read transactions directly from core banking systems such as Temenos T24.
  • Start small. Begin with tiers, members and approvals, then add earning, redemption and analytics as the programme grows.
Every point can be traced. Every rule change has an approver. Audits finish early.From the Felmu Loyalty design brief
At a glance

The essentials

Who it's forBanks, forex bureaus and fintechs
Where it runsIn your own data centre or a private cloud
Sign-in securityStaff use a password plus a one-time code. Customers sign up with their phone
Governance7 staff roles and two-person approval for every change, with one-click undo
AuditTamper-proof history. Any change to past records is visible immediately
Customer appInstalls straight from the browser and works offline
IntegrationConnects to core banking systems such as T24 and posts to your accounts

Launch a loyalty programme your board will approve.

We'll take your compliance and marketing teams through the same demo, and both should come away happy.